Rose Collective

⌲ A Creative Action COLLECTIVE

We catalyze connection, power, and community.

We know trends, but we know people better—centering relationships, lived experience, and community in everything we do. From campaign strategy to storytelling, we work closely with partners and clients to build creative solutions that resonate deeply and move people to act.

⌲ Our work

Solutions rooted in our stories

Tell us your story →

Solving big, creative problems through a relentless commitment to justice & excellence.

Our mission is simple: amplify voices and drive narratives that champion social justice. We envision a world where we’re 
no longer needed—a world where every voice is heard, every story is valued, and every community is empowered to lead—and we pursue that world through innovation and connection.

Bright orange background with fresh fruits and vegetables including an orange, grapefruit, green bell pepper, peach, apple, radishes, grapes, and asparagus, with text mentioning Crenshaw Farmers' Market by Food Access LA.

Food Access LA

Brand ⌁ Web ⌁ Advertising ⌁ Events

A collage of presentation slides on safety, typography, color palette, and photography. The slides include text about safety importance, font examples, color schemes, and photo moodboards.

Vera Institute of justice

Brand ⌁ Web

Collage featuring people participating in a march or protest, with a woman speaking through a megaphone, a woman wearing a graduation cap, a person with a green bandana covering their face, a palm tree, a city map, and handwritten notes. Text reading 'Chuca's Positive Mindsets' is present.

Youth Justice Coalition

Brand ⌁ Web ⌁ Social

Red background with white text in the center that says "Get out and vote." In the lower left corner, there's a green speech bubble with white and yellow text that reads "VOTE NO ON 36." At the bottom, yellow text says "PEOPLEAGAINSTPROP36.ORG."

People Against Prop 36

Brand ⌁ Web ⌁ Advertising

⌲ Some of our clients

A broad set of partners

Black background with various white logos and text of social justice organizations, including Drug Policy Alliance, Ella Baker Center for Human Rights, Food Access Los Angeles, Louisiana Center for Children’s Rights, Initiate Justice, La Defensa, Re-Imagine La Coalition, Vera Institute of Justice, and Youth Justice Coalition.

⌲ Our Approach & Process

A cycle of learning & partnership

We prioritize deep engagement with communities, ensuring their needs and aspirations guide the foundation of our work. 

Together, we co-create strategies that envision and build a future with equity at the forefront. By using communication as a tool for change and empowerment, we bring transformative visions to life.

Circular diagram with four sections labeled 'LISTEN,' 'DREAM,' 'ACT,' and 'EVALUATE' arranged in a cycle.

01

Listen

Discovery & Learning

  • Stakeholder interviews

  • Brand audit & workshops

  • Communications & technology audit

  • Landscape analysis

  • Site visits & focus groups

  • Synthesize insights 

02

Dream

Inspiration & Incubation

  • Inspiration research

  • Concept development 

  • Brand identity development

  • Voice & Tone finalization

  • Strategic & content outlines

  • Web UX/IA

  • Reviews, focus groups & feedback

03

Act

Execution & Deployment

  • Asset design & content development

  • Video production & post-production

  • Template development

  • Asset deployment

  • Dashboard setup & review

04

Evaluate

Analyze & Refine

  • Dashboard analysis

  • On-site evaluations

  • KPI benchmarking

  • Adjust as we learn

⌲ WHO WE ARE

Unique power through collective expertise

We’re a collective of strategists, storytellers, and designers with a proven record of driving change—combining top-tier expertise with deep roots in community to advance impact at every level.

Black and white photo of a man with short hair, a goatee, and earrings, wearing a coat, looking slightly to the side.

Clayton Rosa

Founder & Chief strategist
With over 20 years of experience in communications, organizing, research, coalition-building, and policy advocacy, Clayton has led efforts in immigration, education, and social justice in the public, private, and nonprofit sector at the national, state, and local level.

⌲ Contact us

Let’s talk

Let’s connect about what you’re building and how we can support it—from early ideas to full-scale campaigns.

Whether you’re looking for thought partnership or creative execution, we’re here to collaborate and help bring your vision to life.